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Sunday, June 24, 2012
Gillmor Gang: Send In the Clones
The Gillmor Gang ? Robert Scoble, John Borthwick, John Taschek, Keith Teare, and Steve Gillmor ? found plenty to write home about in Microsoft's Surface tablets and Windows 8 rewrite of the Windows platform. Coming hard on the WWDC Apple announcements, it's clear Redmond is stepping up its game. With Skype and the still-not-closed Yammer acquisitions, Steve Sinofsky is trying to buy his way in to social. But once the smoke clears, straddling the desktop and tablet metaphors may turn out to be the biggest threat to Office yet. The only way to save Office revenue may be to give away social and the hardware to run it.
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