Thursday, March 1, 2012

DigiMo Cracks The Code: Mobile Payments With No Point Of Sale Changes

digimoDigiMo, is a mobile payments platform that actually makes sense to me. When I sat down with CEO Yossi Yarkoni and VP of Marketing Nir Shimony at the Mobile World Congress to hear about their concept, which is piloting in Israel right now, the first thing I thought was "wow, why didn't somebody think of this before". It's a pretty good idea and solves many of the problems that plague mobile, face-to-face payments. It actually works with existing infrastructure and requires no Point Of Sale hardware changes by merchants. Really. No NFC terminals to buy. No new card readers needed. This is a major sticking point for merchant adoption of new mobile payments platforms.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/DYH8tR6TgFQ/

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